About

Designer of seduction for more than 100 years, the brand Etam promises women to make them even more sublime. Sublimating every moment is above all sublimating women. Embellish them, magnify them, celebrate them. Make each moment of their life a unique and magical moment. Etam seeks to impose the French Liberty and the French way to be sexy with the objective of becoming a world’s gold standard in lingerie. Whether real or virtual, the brand’s retail spaces must offer each client a unique shopping experience.